1
Explore questions fast
Test dozens of framings and concepts before you commit to a direction.
Consumer research, on demand
Meet your research team.
Tell it what to test and what to ask — Reflektiva assembles the panel, runs the study, and analyzes the results, in minutes.
No contract. Cancel anytime.
a questionpurchase intent, appeal, or fit
100+responses, simulated and analyzed
<10 minto results
What Reflektiva is
Research-grade consumer insight
You don't have a research department, an agency retainer, or weeks to spare. Reflektiva gives you a credible read on the questions that matter — in minutes — so you can make the call and defend it.
2
Find what you're missing
Surface the segments, objections, and what-ifs you'd otherwise never think to ask about.
3
Go deeper
Probe sensitive or hypothetical territory that's hard, slow, or risky to research with real people.
Confidence you can act on
Across 20+ benchmarking studies, Reflektiva's synthetic panels have shown >90% correlation to traditional human panels on purchase intent and appeal — a signal you can act on directly, without a research team to interpret it for you. See the research behind that number →
20+validation studies
0.90Pearson correlation
<10minutes to results
How it works
From raw inputs to structured, segment-level insights in one short loop.
Brief Reflektiva
Upload product, packaging, ad creative, or design concepts.
Ask your question
Purchase intent, appeal, uniqueness, objections, and more.
Get the finished read
Reflektiva assembles the panel, runs the study, and analyzes the results — quantitative scores and qualitative themes, ready to present.
See a real example
Union or Laško? We asked 200 Slovenians.
A live simulation run on our 20,000-person Slovenian panel — real synthetic responses, not a mockup. This is the exact dashboard you'd get back for your own question.
LaškoVS
UnionWhat you can explore
Run quick, directional reads where iteration matters most.
Ad creative
Explore 50 variations to see which directions drive intent before you spend on media.
Packaging design
Pressure-test shelf appeal and clarity early, so concepts you take to real shoppers are your strongest.
New concepts
Screen early-stage ideas fast; pursue winners, kill obvious losers before they eat your budget.
Sensitive topics
Explore health, financial, or personal questions that are slow, costly, or risky to field with real people.
Inside the engine
Why the signal holds up: panels that reflect your market, tuned to surface problems instead of flattering your idea.
How the panel is built
Built on a 50+ point psychometric profile (Big Five / OCEAN) and statistically matched to real census data — 20,000+ personas across age, gender, education, and employment. Not the model's own assumptions about what a demographic looks like.
Every respondent thinks for themselves
Each synthetic respondent is generated independently, with no shared context — no persona's answer is shaped by, or shapes, another's. Results aren't an artifact of the order they were generated in.
Real disagreement, not fake precision
Responses are scored across a full range of agreement, not collapsed to one polished answer — so a panel that would genuinely be split shows up as split, not as false consensus.
Explore sensitive topics without the legal fight
Because respondents are synthetic, there's no real person to expose — no consent process, no vendor review, no compliance escalation to get approval.
Zero PII
GDPR and CCPA compliant
HIPAA-safe by default
Encrypted at rest and in transit
FAQ
The shortest version: get a credible read on your questions without hiring a research team.
Meet your research team.
Make the call, and be able to defend it. Start today — no contract, no research team required.
Start Your First Test